About
I’m a talented, analytical, results driven online marketing professional with strong leadership skills and 7 years of e-commerce experience, ranging from giant websites to niche domains, for corporations, start-ups, organisations and affiliate programs
I relish the challenge competing for traffic brings and am particularly passionate about driving natural search revenue by utilizing creative, scalable and holistic approaches to SEO whilst synchronising that SEO with other online marketing channels and conversion optimisation.
I studied multimedia design for 4 years and although originally from the UK I’m currently based in Seattle and manage SEO for Expedia America, driving our global SEO strategy to deliver against an aggressive plan. It’s a tough, competitive and intense role but a fantastic challenge. In 2009 I led a team which delivered YoY growth of 66%, resulting in an additional 1.3million SEO transactions and total 2009 gross bookings from SEO of over $1.2 billion.
To put it concisely. I deliver traffic. I deliver revenue. I deliver results.
Personal interests, apart from all things online marketing, include punky rock like The Kooks, philosophy, cars designed by Porsche, English Springer Spaniels and minimalist design.
I do occasionally consult and am always open to new opportunities, so please contact me if you’re looking for an expert in online marketing and e-commerce.